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About TWINOVUS

Building modular digital twin intelligence for the future of infrastructure.

TWINOVUS is an early-stage, R&D-driven deep-tech venture focused on transforming the infrastructure and construction sectors through Digital Twins, Artificial Intelligence, and the Internet of Everything. We are developing a modular SaaS platform designed to support the full AEC lifecycle, from design intelligence and construction monitoring to structural health monitoring, predictive maintenance, and autonomous asset optimisation.

Company Overview

A focused platform for next-generation digital innovation in infrastructure

TWINOVUS addresses fragmented workflows, limited real-time visibility, reactive maintenance practices, and the lack of scalable digital twin architectures across infrastructure and construction.

Our platform vision is built around accessible, scalable, and locally adaptable digital twin solutions that support every stage of the asset lifecycle. This includes early planning and project delivery, live construction visibility, real-time structural monitoring, AI-assisted forecasting, and long-term operational optimisation.

TWINOVUS bridges advanced research and real-world implementation by combining engineering rigour with AI innovation. Our goal is to help consultants, contractors, infrastructure owners, public agencies, and smart city programmes adopt intelligent systems that improve resilience, efficiency, safety, and lifecycle performance.

Modular lifecycle architecture

A staged digital twin system that evolves from design intelligence to monitoring, predictive maintenance, and autonomous optimisation.

AI, PIML, and IoE integration

We combine generative AI, physics-informed machine learning, sensor data, edge intelligence, and human-in-the-loop workflows for practical decision support.

Localised and affordable deployment

Designed to suit the cost, regulatory, and infrastructure constraints of emerging and developed markets alike.

Mission & Vision

Purpose-led innovation for intelligent infrastructure

Our mission defines what we are building today, while our vision describes the long-term transformation TWINOVUS aims to enable across infrastructure, construction, and smart asset ecosystems.

What we do today

Mission

01

To make intelligent Digital Twin technology practical, scalable, and accessible across the infrastructure lifecycle for asset owners, consultants, contractors, and public agencies in Egypt, the UK, and global markets. TWINOVUS translates advanced R&D into deployable tools that connect monitoring, AI analytics, and engineering judgement, enabling safer, more resilient, environmentally responsible, and cost-effective infrastructure decisions from design to operation and maintenance. Guided by trust, ethics, innovation, and collaboration, we create sustainable growth by empowering our clients and our people to deliver lasting public value.

Practical Digital Twins
AI-supported decisions
Sustainable public value

Where we are going

Vision

02

To become a trusted digital twin intelligence platform for resilient infrastructure, smart construction, and emerging-market transformation.

We envision infrastructure systems that can sense, learn, adapt, and support evidence-based action, where digital twins, AI, IoE, and physics-informed models become core decision layers for safer, more sustainable cities and critical assets.

Enable adaptive infrastructure and connected asset ecosystems
Advance predictive, autonomous, and human-in-the-loop decisions
Deliver localised deployment with global relevance

Approach

How TWINOVUS works

Our approach combines engineering depth, modular product thinking, and advanced intelligence layers to support infrastructure transformation.

Generative AI for adaptive twins

Self-updating digital models that evolve with real-time data and changing operating conditions.

Physics-informed machine learning

Engineering principles and material behaviour are embedded into AI models to improve performance in real infrastructure environments.

IoE with human-in-the-loop

Sensor-rich systems, connected devices, and human expertise work together to improve awareness, interpretation, and action.

Scalable implementation

We build modular solutions that can start with focused pilots and expand into broader digital twin ecosystems.

Leadership

Meet the co-founding team

TWINOVUS is shaped by a multidisciplinary founding team committed to advancing intelligent infrastructure through digital innovation.

Essam Toubia

Essam Toubia

Co-Founder & CEO

Essam Toubia brings more than 30 years of experience across construction, delivery, and strategic operations. His leadership perspective is shaped by long-standing practical involvement in the built environment, providing TWINOVUS with strong operational direction and a clear understanding of how innovation can be translated into real industry value.

Shady Adib

Shady Adib

Co-Founder & CTO

Dr Shady Adib leads the technology and innovation direction of TWINOVUS, with expertise in digital twins, AI, and intelligent infrastructure systems. With a PhD from Newcastle University and experience spanning both academic research and industry engagement in the UK and Egypt, he brings a strong foundation for developing advanced digital solutions with real-world engineering relevance.

Baher Adib

Baher Adib

Co-Founder & CDO

Baher Adib contributes a design-led perspective to TWINOVUS, supported by a background in architecture from the British University in Egypt and more than six years of experience in architecture and interior design. His role supports the company’s ability to shape solutions that combine technical intelligence with spatial understanding, usability, and a strong sense of visual and design coherence.

Ramez Seliman

Ramez Seliman

Co-Founder & CBO

Ramez Seliman supports the business and growth strategy of TWINOVUS through a background in Business Administration from the British University in Egypt. His experience in business strategy development and financial modelling contributes to the company’s commercial direction, helping align innovation with market positioning, sustainable growth, and long-term value creation.

Essam Toubia

Essam Toubia

Co-Founder & CEO

Essam Toubia brings more than 30 years of experience across construction, delivery, and strategic operations. His leadership perspective is shaped by long-standing practical involvement in the built environment, providing TWINOVUS with strong operational direction and a clear understanding of how innovation can be translated into real industry value.

Shady Adib

Shady Adib

Co-Founder & CTO

Dr Shady Adib leads the technology and innovation direction of TWINOVUS, with expertise in digital twins, AI, and intelligent infrastructure systems. With a PhD from Newcastle University and experience spanning both academic research and industry engagement in the UK and Egypt, he brings a strong foundation for developing advanced digital solutions with real-world engineering relevance.

Baher Adib

Baher Adib

Co-Founder & CDO

Baher Adib contributes a design-led perspective to TWINOVUS, supported by a background in architecture from the British University in Egypt and more than six years of experience in architecture and interior design. His role supports the company’s ability to shape solutions that combine technical intelligence with spatial understanding, usability, and a strong sense of visual and design coherence.

Ramez Seliman

Ramez Seliman

Co-Founder & CBO

Ramez Seliman supports the business and growth strategy of TWINOVUS through a background in Business Administration from the British University in Egypt. His experience in business strategy development and financial modelling contributes to the company’s commercial direction, helping align innovation with market positioning, sustainable growth, and long-term value creation.

Future Direction

Looking ahead

TWINOVUS is being shaped as a modular platform for long-term digital transformation across infrastructure, construction, and smart asset ecosystems.

Our roadmap focuses on advancing structural health monitoring and predictive maintenance capabilities as the foundation for broader construction intelligence and fully autonomous digital twin systems. Over time, TWINOVUS aims to deliver scalable solutions that improve lifecycle visibility, reduce operational risk, and support smarter infrastructure planning and management.

Predictive and autonomous twins

Evolving from monitoring tools into intelligent systems that anticipate risk, optimise maintenance, and support autonomous decision layers.

Scalable bundles across the AEC lifecycle

Expanding modular offerings that serve design teams, contractors, municipalities, infrastructure operators, and smart city programmes.

Regional impact with global relevance

Building locally adaptable, high-performance solutions for emerging markets while addressing global infrastructure and resilience challenges.

Interested in learning more about TWINOVUS?

Explore our solutions, discover our modular digital twin vision, or start a conversation about how intelligent infrastructure systems can support your organisation’s next stage of growth.